You can now see TikTok data at the ad-group level
TikTok performance no longer stops at the campaign summary. You can drill into ad-group (ad-set) level metrics to see exactly which audience segments, placements, and creatives are pulling their weight.
This matters when you run multiple ad groups inside one campaign and need to shift budget toward the ones that convert. Instead of exporting raw data from TikTok Ads Manager, you can compare groups side by side in the same dashboard where you already track Meta and Google.