Google Ads management

This page is about managing Google Ads campaigns - the Search, Performance Max, Display, and YouTube advertising you run for yourself or for clients. If you manage Google ad accounts and want to do it faster, Consultad lets you manage them by chatting - alongside Meta and TikTok, in one workspace.

The problem with managing Google Ads

Google Ads spans a lot of surface: Search keywords and match types, Performance Max asset groups, Display, YouTube, and Smart Bidding strategies (target CPA, target ROAS). Keeping campaigns tidy across several accounts is a job on its own - and the moment you also run Meta and TikTok, you are living in three tabs and three exports.

How Consultad manages Google Ads

You describe the change in plain language - "pause the Search campaign that is over target CPA", "increase the budget on the best Performance Max campaign by 15%" - and Consultad runs the action on Google Ads. Create, pause, resume, update budget, by conversation, with every change recorded. Google sits next to Meta and TikTok in the same workspace, and reporting is generated with a plain-language AI summary.

Key takeaway

You describe the change in plain language and Consultad runs it on Google Ads - create, pause, resume, update budget - with every action recorded in one activity log.

At a glance

Managing Google Ads manuallyWith Consultad
Making changesClick through the Google Ads UI, account by accountDescribe it in chat - the action runs on Google Ads
Other platformsSeparate tabs for Meta and TikTokMeta, Google, and TikTok in one workspace
ReportingExport data, build the deck yourselfAuto-generated with an AI summary
Audit trailScattered across accountsOne per-workspace activity log
Data residencyVariesEU (europe-central2 / Warsaw), DPA available

Why teams pick Consultad for Google Ads

  • One chat, real actions. Create, pause, resume, and update the budget of Google campaigns by chatting. Each action runs against Google Ads and is recorded.
  • Google is not your only platform. Meta, Google Ads, and TikTok sit side by side, so managing the rest of your media does not mean another tool.
  • Automated reports with AI summaries. Reports are generated with a plain-language AI summary and delivered to the recipients you configure - no spreadsheet wrangling.
  • An activity log you can trust. Every change made through Consultad is recorded in a per-workspace activity log / audit trail - who did what, and when.
  • Built for EU teams. Data is processed in the EU (europe-central2, Warsaw) and a Data Processing Agreement is published. Multi-client workspaces keep agency clients separate.
  • Easy to start. A 14-day free trial, no card required to start. After the trial you pay a percentage of the ad spend you manage, from a 149 PLN/month minimum.

When something else might fit better

If your work is Google-only and depends on deep, in-platform tooling - granular keyword scripts, complex bidding experiments, or Search-specific automation - the native Google Ads tools or a Google-specialist platform may fit that workflow better. And if you want a done-for-you agency to own strategy end to end, that is a different model.

Consultad is a tool you drive yourself, or for clients, by chat - strongest when you run more than one platform and want to manage by conversation.

Frequently asked questions

Does Consultad manage Search and Performance Max campaigns?
Consultad manages your Google Ads campaigns - viewing data and running write actions (create, pause, resume, update budget) on them by chatting. Confirm the specific campaign types you rely on during the free trial.
Can I manage Google Ads alongside Meta and TikTok?
Yes - that is the point. Meta, Google Ads, and TikTok live in one workspace, so you manage and report across all three without switching tools.
How does Consultad pricing work?
You pay a percentage of the ad spend you manage, starting at a 149 PLN/month minimum, after a 14-day free trial. No card is required to start the trial.
Where is my data processed?
In the EU - europe-central2 (Warsaw). A Data Processing Agreement is available.

Stop clicking through ad managers. Just ask.

Built for agencies and e-commerce teams who want to manage Meta, Google, and TikTok from one chat. Start for free - no credit card required.